How To Do Kitsch Without Looking Like Katy Perry

It's the look of the moment. But it's hard to pull off. Here's how


by Louby McLoughlin |
Published on

From Jeremy Scott's McDonalds themedMoschino collection to all those emoji-emblazoned clothes- kitsch dressing is huge right now. But how to do it without looking like you've pulled together a Katy Perry on-stage fail? We grilled stylist Louby McLoughlin, stylist for that other queen of kitsch shoe designer Sophie Webster, for some tips.

1. Get yourself a pair of Sophia Webster shoes

Accessories are the best way to be super kitsch and have fun with your look. I know I would say this but Sophia Webster shoes are the ultimate in total super girly fashion fix. I love her take on the jelly shoes (from Spring Summer 14 collection) and the 'Girl Talk' heels and sandals. Pretty pop art pumps!

Heels, £395, Sophia Webster

2. Ryan Lo's T-shirts are a winner

RYAN LO Is one of my favourite new young designers. For Autumn Winter 14 he showed his mega cool cowgirl collection in the Topshop space - and it suddenly appeared on every single cool fashion girl's instagram feel. Be warned though. Ryan's t-shirts are unisex - so careful your boy doesn't steal yours!

T-shirts, £75, V Files

3. Add an ankle sock to anything

Whether you're wearing trainers, brogues, platforms or pumps… adding an ankle sock can change your look from crummy to kawaii instantly. These Topshop frilly pastel shade are super-cute.

Lace socks, £3.50, Topshop

4. Embrace hair colour in a major way

Having major hair is a the best way to have an individual look especially on the days when you want to wear something a little more subtle. Try Bleach London's Super Cool colours which fade out in 2-10 washes.

Super Cool Hair Colour, £5, Bleach London

5. Go for big, big hair

Adding extensions is a great way to get playful editorial style looks from your hair. Louise Bailey as is an up and coming extensions specialist, who's busy proving to us all that hair extensions are not just for WAGS. She does Ellie Goulding, Caroline Flack and and girl-on-the-block Billie J D Porter's hair too. And she's soon to launch an extensions rage aimed at the younger woman.

Hair extensions, price on request, Louise Bailey

6. Funglasses

Designer sunglasses make any look funky! These PRADA frames are firmly on my wish list.

7. Kenzo rules. Ok?

KENZO puts the K in Kitsch. These scuba jersey prints are the best of a very good bunch.

Scuba sweatshirt, £190, Kenzo

8. Be a digi girl in a digi world

Making your technology an accessory is very current season. Jeremy Scott's Moschino/ McDonalds fries iPhone case is a case in point.

French fries phone case, £44, Moschino

9. Bling it up

Gold hoops and jewellry make any look cool. My Flash Trash is a great place to shop for designer collaborations. I love this Giles heart bracelet and these Ashley Williams and Pixie Geldof Funky Offish hoops.

Gold hoops, £12.99, FunkyOffish; Heart bracelet, £70, GILES

*10. Have some fun with faux fur

Anything fluffy works for making your look super fun and it can be done so easily… Shrimps is the go to place for the coolest faux fur pieces around. So start saving up for next winter.

Coat, £495, Shrimps

Picture: Mitchell McLennan

Louby wears Ryan Lo shirt , D&G hoop earrings and YMC knitted mini skirt

This article originally appeared on The Debrief.

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