She won us over in Wild Child, stole the show in Scream Queens and is currently starring in tech thriller Nerve, but Emma Roberts has just added a brand new role to her CV as the new face of Canvas by Lands’ End.
The actress stars in the brand’s AW16 campaign opposite Australian male model Jordan Barrett, shot in the hills of California’s Simi Valley by legendary photographer Mario Testino.
‘I was thrilled to be a part of this creative collaboration to launch the fall Canvas by Lands’ End collection,’ Emma revealed. ‘There is so much energy and excitement around this label that epitomizes confidence and personal style.’
Featuring an artist’s atelier placed in the middle of nowhere, the campaign plays upon the interaction between fashion and natural beauty, while key pieces from the womenswear collection include a simple sheath dress, modern suiting and a standout wool trench coat.
Lands’ End’s CEO Federica Marchionni added, ‘The rolling hills of Simi Valley, California, was the perfect, natural canvas for Testino to capture the effortless style of the new collection modelled by Roberts, who is a modern, natural beauty.’
The new AW16 collection is available to shop from 30th August at canvasbylandsend.co.uk.
Go behind the scenes on Emma’s campaign shoot by watching the video below…
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