At Copenhagen Fashion Week, Everyone Is Wearing Their Pyjamas

Easy, breezy and comfortable, too

copenhagen fashion week ss20 pyjamas street style trend

by Hannah Banks-Walker |

However much you enjoy clothes, there are inevitably some days when the only thing you really feel like wearing is your pyjamas.

It doesn't matter what constitutes pyjamas in your world – a pristine silk two piece or some faded jersey joggers – the comfort and liberty they provide is unrivalled.

For the show-goers at Copenhagen Fashion Week, the temptation was just too great. Renowned for their street style nous, it's fair to say that if the CPHFW crowd sanctions PJs by day, we can all get on board.

copenhagen fashion week pyjamas

There were literal pyjamas seen on the street – light blue, silk sets and striped satin shirts and trousers worn with mules, for example – and there were more loose interpretations, as seen on Tinre Kjaer, in the form of a structured, plaid co-ord with shoulder pads. Pure genius.

tinre kjaer copenhagen fashion week

One guest arrived on her bicycle in a heatwave-friendly, cream pleated shirt and matching trousers, embodying everything I've been trying – and failing – to achieve in these current humid temperatures.

copenhagen fashion week street style ss20

Nicole Huisman wore a pink, printed twinset by Danish brand Helmstedt, who showed a number of PJ-inspired co-ords as part of its SS20 collection. Huisman wore hers with white cowboy boots and managed to not look like she'd just thrown on the nearest thing to pop to the corner shop. While few could manage such a coup, I'd suggest pairing a printed pair of PJs with kitten heels, gold jewellery and perhaps a bold lipstick, just to let everyone know that what you're wearing is intentional, as opposed to a terrible oversight on your part.

nicole huisman pyjamas street style copenhagen

Elsewhere, there was a pair of yellow, feather-trimmed, embellished PJ trousers worn with a retro jumper and flip-flops (much more successful in reality than it sounds). Nightwear, it seems, is taking over. Already, we've seen the rise of dresses either originally intended as night dresses or created purposefully in the style of something one might wear to bed. Sleeper, for example, is currently enjoying sell-out success with its feather-trimmed PJ sets and puff sleeve, linen dresses that have taken Instagram by storm.

pyjamas as daywear copenhagen

Given that nightwear-inspired pieces have been seen both on and off the catwalk at CPHFW for next spring/summer, it looks like this is not a trend that will quietly fizzle out any time soon. If the whole thing instils fear in your heart, follow the example of those feather-trimmed trousers and wear one piece with something else in your wardrobe, as opposed to dressing head-to-toe in your PJs.

blue pyjamas copenhagen fashion week street style

Adding any sort of tailoring – an oversized blazer, for example – will immediately give your outfit more structure. Similarly, a tucked-in, PJ-style blouse always makes the perfect partner for high-waist jeans, and is an excellent outfit option for the current summer weather we're being subjected to – intermittent rain, wind but still fairly humid.

Accessories are also key – pick a beaded bag, add a hairband, sunglasses or jazzy earrings. If your outfit is as comfy as PJs, you can afford to splash out on your add-ons. On the plus side, you can just roll into bed as soon as you get home. No changing required.

SHOP: The Best Pyjamas To Wear Out Of Bed


The Best Pyjamas To Wear Out Of Bed

Stine Goya, Floral Jacquard Trousers, £140
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Warehouse, Rainbow Pyjama Top, £10
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Asceno, Striped Silk-Satin Pyjama Bottoms, £210
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Matin, Striped Cotton Shirt, £240
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Olivia Von Halle, Silk-Satin Pyjama Set, £420
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Sleeper, Pink Pyjama Set, £155.64
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Topshop, Hawaiian Print Co-Ord, £30
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& Other Stories, Floral Button-Up Blouse, £55
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& Other Stories, Floral Wide Trousers, £55
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Uterqu00fce, Black Embellished Shirt, £89
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Uterqu00fce, Trousers With Bejewelled Hems, £130
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