These Are The Brands Every Street Style Star Will Be Wearing This Season

Street style

by Rebecca Cope |
Published on

We’ve often been suspicious that influencers have the power of reading minds, frequently all showing up to the shows in February and September wearing the same trends, brands and hero items. Now, global fashion search platform Lyst has looked into its crystal ball for spring/summer 2018’s front rows and predicted what the world’s most stylish will be wearing.

The findings come after Lyst analysed global spikes over the last three months to find out what the most wanted products are at the moment. The seven brands that have become more and more popular in recent months include Alessandra Rich, Racil, Nanushka, Rejina Pyo, Ganni, Gabriela Hearst and Veja, all of which are being championed by some of our favourite street style stars.

Sneaker brand Veja saw the most increases in searches, rising by 35 per cent. Lyst found that the V-10 leather trainers were particularly popular in London, thanks to early adopters Lucy Williams and Emma Watson.

Meanwhile London Fashion Week wunderkind Rejina Pyo’s brightly-hued trouser suits were up by 12 per cent, and Scandi favourite Ganni continues to reign supreme as the fashion set’s favourite casual dress and knitwear brand.

Nanushka was another newly popular brand, up 34 per cent, while those heart earrings that you’ve seen everyone on Instagram have secured Alessandra Rich a spot on the top seven too.

Just so you know, whilst we may receive a commission or other compensation from the links on this website, we never allow this to influence product selections - read why you should trust us