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This Is Alexander Wang’s American Dream

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Last night as the sun set and rain swept through pier 17 at South Street Sea Port in Manhattan, Alexander Wang presented ’Collection 1’ - a 56 look ode to neo-Americana. Though New York Fashion Week is not due to start for another few months, Wang has decided to stray from the de facto seasonal schedule and show during pre-collection's season. Sure, traditionalism is old hat and anything that’s disruptive is considered cool (see: the beauty industry), but as far as house codes went this was old school Wang through and through.

On each guest’s chair was a slip of paper from Wang explaining this was ‘a new beginning, a new identity and a new day for my brand.’ And, yet, this collection was the synthesis of everything the Wang label has been up until now: dark, edgy and made-for-millennials.