The Hadids Are Launching Eyewear

Is there anything they can’t do?

hadid-eyewear

by Danielle Fowler |
Published on

The Hadids must have made it their new year’s resolution to achieve global domination. Gigi and Bella have cemented their status as models of the moment while brother Anwar recently made his foray into fashion.

And it’s just been announced that two members of the Insta-famous family are set to launch an eyewear collection. You know, just something else to add to their ever-growing CVs.

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Bella, Gigi and Anwar's mother Yolanda and father Mohammed pictured with Alana and Anwar ©Rex

But this time, it’s not Gigi, Bella or Anwar behind the line. Who could it be, you wonder?

Half-sister Alana has teamed up with her father Mohammed for the exciting six-piece range. Didn't see that coming, did you? The shopper-turned-stylist decided to collaborate with her dad as they share a love/obsession for sunnies.

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Alana with her dad, Mohammed ©Rex

The eldest Hadid told WWD: “We both really love sunglasses - if you look at my father's Instagram, he is wearing sunglasses in every photo."

She continued, "We both probably own 100-plus pairs. We are [pleased] to do something accessible to everyone. We wanted to keep [prices] at a point where if somewhere really loves them, they can buy them in all the colourways.”

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The collection will launch in March, 2017

The father/daughter duo will donate five percent of net sales to The Vision of Children Foundation, which offers support to children who suffer from genetic vision disorders and blindness.

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Alana dons a pair of sunglasses from the collection

The collection will be available online in March.

In the meantime, keep up to date with the launch by following the brand's Instagram page.

READ MORE: Anwar Hadid Is The New Face Of The Hugo SS17 Campaign

READ MORE: Bella And Anwar Hadid Just Proved That Talent Runs In The Family

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