Following the departure of Bouchra Jarrar just last week, Lanvin has appointed a new creative director, Olivier Lapidus.
Jarrar had been in the role for only sixteen months and suceeded Albez Elbaz who left the brand after 14 years in October 2015.
Lapidus previously held design roles at Balmain Homme and his father's brand, Maison Lapidus.
Starting his new role yesterday, he will show his first collection for Lanvin, SS18, at Paris Fashion Week in September.
'I welcome Olivier Lapidus as Lanvin artistic director whose creative capacity is in direct line with the elegance embodied by Jeanne Lanvin,' said Madame Shaw-Lan Wang, president of Lanvin.
'His broad understanding of the universe of this house, of the world of fashion and design and his resolutely modern approach will bring Lanvin towards new horizons.'
A new Creative Director is not the only change for the French fashion house, The Business of Fashion reported they will be leaving their Boissy d’Anglas headquarters, where founder Jeanne Lanvin started her atelier in 1889.
Furthermore, following slumping sales, The Business of Fashion reported that the brand is changing direction amid plans to revamp the brand as 'a French Michael Kors.'
Watch this space...
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