Gwyneth Paltrow’s unconventional wellness techniques have long caused controversy - but now, they’re causing alarm to the chief of the NHS. Chief executive Simon Stevens has spoken out against her new Netflix series, The Goop Lab, which explores the effectiveness of alternative therapies for physical and mental illnesses.
In the series, viewers meet the Goop staff as they are sent off as guinea pigs by Gwyneth to try out new therapies, treatments and diets.
‘Fresh from controversies over jade eggs and unusually scented candles, Goop has just popped up with a new TV series, in which Gwyneth Paltrow and her team test vampire facials and back a body worker, who claims to cure both acute psychological trauma and side-effects by simply moving his hands two inches above a customer's body,’ the chief executive said, speaking at an event in Oxford. ‘Her brand peddles psychic vampire repellent, says chemical sunscreen is a bad idea, and promotes colonic irrigation and DIY coffee enema machines, despite them carrying considerable risks to health.’
He continued, ‘While fake news used to travel by word of mouth, and later the Caxton press, we all know that lies and misinformation can now be round the world at the touch of a button - before the truth has reached for its socks, never mind got its boots on. Myths and misinformation have been put on steroids by the availability of misleading claims online. While the term “fake news” makes most people think about politics, people's natural concern for their health, and particularly about that of their loved ones, makes this particularly fertile ground for quacks, charlatans and cranks.’
However, Netflix says the series is ‘designed to entertain, not provide medical advice’. And spokeswoman for Goop told the BBC that it was ‘transparent when we cover emerging topics that may be unsupported by science or may be in early stages of review’.
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