Luxury fashion and fragrance house, Emporio Armani, has just announced British actor, Nicholas Hoult and Italian actress, Alice Pagani, as the faces of the new fragrance duo – ‘Stronger With You Freeze’ for him and ‘In Love With You Freeze’ for her.
This marks the first major beauty campaign for The Favourite star Hoult, whose career has catapulted since starring in About A Boy at just 11 years old. Since then, he has had leading roles in films including A Single Man (for which he earned a BAFTA nomination), Warm Bodies and the X-Men franchise – where he met former girlfriend (and our fantasy best friend) Jennifer Lawrence.
All things considered, It comes as no surprise to us that the razor-cheekboned actor is fronting Armani's latest fragrance and, considering the sultry campaign images, we're shocked beauty brands haven't snapped him up for a campaign sooner.
It’s also a first for Pagani who is best known for her starring role as Ludovica Storti in Netflix teen drama Baby and leading part in last year’s The Poison Rose.
The 'Together Stronger' campaign, shot by French Director Fabien Constant, focuses on the young couple irresistibly in love and takes us on a journey through their love story. Capturing several sweet moments, like a kiss in their cool vintage car, a ride in a carousel after dark and an intimate bath – it’s fair to say the two actors look pretty darn good together.
In real life, of course, Hoult is loved up with American model Bryana Holly Bezlaj, with whom he has a son, who will turn two in April.
So, what's next for Hoult? He's currently in production on Taylor Sheridan's Those Who Wish Me Dead alongside Angelina Jolie. And, later this year, he will appear alongside Anthony Mackie in The Banker, the story of one of the first African-American bankers in the US. Other projects include Hulu series The Great, co-starring Elle Fanning. So, luckily for us, we'll be seeing a lot more of him in 2020.
STRONGER WITH YOU FREEZE for him and IN LOVE WITH YOU FREEZE for her will both launch nationwide on 29 January 2020.