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Just like many young screen starlets before her, Lily James has stuck two fingers up to her princessy image and done the unthinkable for a lady most famed for her roles in Cinderella (as the girl herself) and Downtown Abbey: chopped off about eight inches of her hair, and dyed it brown. Shocker.
Lily debuted her new 'do at Comic Con yesterday, stepping out with a shoulder length, shaggy cut that had oodles of texture and beachy vibes. It's quite the move, considering the promotional run for Cinderella is barely over, but we're guessing Lily was ready for a change.
Believe it or not, Lily is actually a natural brunette (just like Emma Stone was born blonde, despite being the hair-crush of redheads everywhere), and apparently was keen to get back to her roots.
This could also be a move in the way of Emma Watson, who famously went for a pixie crop as soon as the shackles of her rumoured ten-year 'no haircut' agreement with the Harry Potter studios were off.
Kristen Stewart, too, went for a more androgynous, shorter style after quitting Twilight, so maybe Lily's statement is less about the style, and more about her substance as an actress. A role in an indie film awaits...
See Lily's best style hits in the gallery below...
Lily James Lookbook
>> Lily's Style Evolution
Looking back at Lily James' Best Fashion Moments [All Images: Rex Features]
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In Donna Karan. National Television Awards, The O2, London, Britain - 23 Jan 2012
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EE British Academy Film Awards, Arrivals, Royal Opera House, London, Britain - 10 Feb 2013
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Olivier Awards, Press Room, Royal Opera House, London, Britain - 28 Apr 2013
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Changing Faces Gala Dinner, Bloomsbury Ballroom, London, Britain - 27 Mar 2014
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The Duke of Cambridge celebrates The Royal Marsden, Windsor, Britain - 13 May 2014
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Glamour Magazine Woman of the Year Awards, London, Britain - 03 Jun 2014
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Marchesa Show, Spring Summer 2015, London Fashion Week, Britain - 13 Sep 2014
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'Cinderella' film premiere, 65th Berlinale International Film Festival, Berlin, Germany - 13 Feb 2015
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'Cinderella' film photocall, 65th Berlinale International Film Festival, Berlin, Germany - 13 Feb 2015
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'Cinderella' film photocall, Milan, Italy - 18 Feb 2015
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'Cinderella' film premiere, Milan, Italy - 18 Feb 2015
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'Cinderella' film premiere, Los Angeles, America - 01 Mar 2015
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'Cinderella' film photocall, Los Angeles, America - 02 Mar 2015
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Cinema Society 'Cinderella' film screening, New York, America - 08 Mar 2015
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AOL Build Speaker Series, New York, America - 09 Mar 2015
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Saks Fifth Avenue Cinderella-inspired shoe collection, New York, America - 09 Mar 2015
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'Cinderella' film premiere, London, Britain - 19 Mar 2015
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Lily James arriving at Haneda International airport, Tokyo, Japan - 06 Apr 2015
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'Cinderella' film press conference, Tokyo, Japan - 07 Apr 2015
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'Cinderella' film premiere, Tokyo, Japan - 08 Apr 2015
Lily James wears Sleeveless Chelsea Dress, Mulberry High Heel Pumps and Small Kensal in Black
Lily James wears Sleeveless Chelsea Dress, Mulberry High Heel Pumps and Small Kensal in Black.