When it comes to colouring our hair, long gone are the days where we can only achieve professional results from a salon. Box dyes? They’ve got a bad rep, granted, but new technology that promises salon-worthy strands is well worth paying attention to. In particular? Clairol Professional’s new Colour Studio range, which has been inspired by expert colourists. And celebrity hairdresser Chad Maxwell agrees.
‘Clairol has taken home hair colouring to a new level,’ Maxwell says. ‘They've reinvented the way consumers colour hair at home and created a complete solution that creates results like we have never seen before whether you are colouring your hair yourself or touching it up in-between seeing a professional colourist.’
Make no mistake – Clairol Professional has become synonymous with what it means to have great hair, but it’s still a big deal for colour fanatics (and even beauty editors) to be swayed by an at home colour. But what exactly is it about this particular innovation that can offer hair dye devotees a complete solution that actually works? Enter the three-step hair care regime that starts way before colouring and continues way after.
Step 1: Prime
You’ll begin with the Clairol Colour Studio Pre-Colour serum, a protective base gel coat that’s applied to hair before the colouring process even begins. This will protect strands, boost colour uptake and leave behind even, long-lasting results for up to 10 weeks – which is impressive stuff. It’s suited to any hair type and works by neutralising the damaging metals left lingering in the hair after showering. This will leave hair perfectly prepped for the next step.
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Pre-colour hair prep made easy.
Step 2: Colour
The best part – colouring. And you’ll not be short of options. Choose from 15 Colour Studio shades - there’s shiny brunettes, vibrant reds and honey-laden blondes sure to suit all tastes. You can even buy professional application tools separately to help bring your colouring skills up a notch. Expect a permanent colour, 100% grey coverage and visibly healthier looking, more swish-worthy strands – all from the comfort of your own home. Even better? The whole range has been dermatologically tested, is completely vegan, comes in recyclable packaging and is manufactured using 100% green electricity and carbon neutral gas consumption. It’s impressive stuff.
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The perfect deep brown does exist
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Take your colouring skills to the next level
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Ideal for tailoring your application technique
Step 3: Revitalise
Whatever shade you’re opting for be rest assured that with Clairol, it's a beautiful colour made easy - all thanks to the aftercare colour topcoat that locks in colour for long-lasting vibrancy, moisture and shine - wash after wash. And of course, there’s the Revitalise Colour Protect Shampoo and Conditioner which contains Metal Purifier to remove the metals found in water from the hair – this will ensure that colour remains crystal clear. Blonde? There’s the Purple Toning Shampoo and Treatment for that – it’s made with highly concentrated purple pigments to banish even a hint of brassiness.
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Glossy colour, everytime.
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For smooth and silky strands.
The complete Clairol Colour Studio range is available now from Amazon, Sainsbury’s and Boots