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It's official: the only hair trend hotter than the ‘lob’ (long bob) is fresh-out-the-shower - which is good news for those of us who can't brave the chop but still want to be ahead of curve. The trend first took hold backstage at the Spring/Summer '15 shows, where models at Lanvin, Alexander Wang and Marni (to name but a few) rocked seriously slicked-back 'dos.
Before long the look popped up again in the post-apocalyptic, and seriously hot, Balmain campaign, where Adriana Lima and Joan Smalls worked glossy, saturated scalps and lengths. And so started the trickle-down onto the red carpet, thanks to stars like Rita Ora and Megan Fox.
We are however, under no illusion that the wet-look trend falls somewhere quite high up on the intimidating scale – after all, the line between super chic and actually, just sopping (or worse, greasy) is a fine one. Those keen to give it a go should consider their natural hair type and go from there - if you've got longer lengths that don't frizz, try poker straight ends and use a product like Redken Water Wax 03 Shine Defining Pomade, £8.80 in the roots to achieve that glamorous, glistening effect.
Gals with shorter styles meanwhile, should take a lighter touch with the product, adding plenty of root volume to avoid the hair looking flat. Alternatively saturate the hair with a spray like ghd's Shine Spray, £9.95 to add gloss and hold.
Wet Look Hair
We love the contrast between Megan's soft curls and sleek roots.
Nailing the look with glossy, long tresses.
A touch of gloss at the roots and plenty of volume makes for a great shorter style.
The wet look is perfect for slicking back your faux-hawk.
A gorgeous, glossy look complete with poker straight lengths.
Kim's a fan of wet-look hair, and gives it plenty of different spins. We love the sharp side part here.
This is dramatic but so works - Mollie looks like futuristic mermaid and we're all about it.
Wet from root to tip is hard to pull off - we recommend dramatic makeup like Scarlett so it looks intentional.
An elegant look with a nod to the editorial.
Make like Hayden and add height to give your 'do an evening spin.
We recommend trying this one post sundown – daytime wear can run the risk of looking you've just the left the gym. Keep makeup bold and take a few cues from the A-Lister's we've seen nailing the trend in the gallery below…